The Pitch Doctors
The Pitch Doctors are Managing Director Flic Everett, PR Director Jonathan Edwards and Creative Design Director Pat McAteer.
Flic Everett - Director
Flic has been a highly successful freelance journalist and broadcaster for fifteen years. She has worked for almost all the major newspapers and glossy magazines in the UK and her articles and books have been published worldwide.

Clients include The Daily Mail, The Guardian, The Sunday Times, The Observer, The Independent, The Mirror, The Express, The Sun and The News Of The World, Cosmopolitan, Elle, Company, FHM, New Woman, Top Sante and Marie Claire.

She writes regular columns and features on relationships, fashion and topical issues for the Mail, The Mirror, The Guardian and the Express, and was chief columnist of the Manchester Evening News for eight years. She appears regularly on radio and TV- Flic has presented Woman’s Hour for Radio 4, and her own weekly Emap radio show. She has had five books published.

She works extensively in PR as a consultant and brand spokesperson for clients including Wrigleys, Pizza Express, New Look and 3mobile.
Help With
• Targeting consumer media
• Health, relationships, fashion and trend-led stories
• Finding your angle
• Working with celebrity spokespeople
• Selling research to nationals
• Constructing and editing press releases
Flic Everett
Jonathan Edwards - Director
Jonathan is a PR Director, who began his career in market strategic planning and public affairs, moving into PR at multi award-winning global agency Cohn and Wolfe as Head of Marketing and Publicity in the late 90's.

Edwards has worked with some of the world’s biggest brands, including Coca-Cola, McDonalds, BSKYB, Glaxo Smith Kline, British Airways, Astra Zeneca, Samsung, Orange and Proctor and Gamble.

After a period at Cunning Stunts, running experiential marketing campaigns, he launched GID Communications, where he worked for PR agencies and clients, providing creative facilitation, brand building, publicity execution, CEO coaching and media training.

A seasoned broadcaster for the last seven years for both the BBC and commercial stations, Jonathan has collaborated with Flic as an agony uncle on her radio show "Emotional Rescue" on Manchester Key 103.
Help With
• New Business Presentations
• Creative ideas
• Media Training
• Strategic Planning
• Managing Budgets
Jonathan Edwards
Pat McAteer - Director
Pat has designed for PR agencies for 18 years. He began as in-house designer for Burson-Marsteller, before travelling to Australia, where he headed up a design studio for three years.

On returning to the UK, he founded Blue Dog, a design agency based within Cohn & Wolfe PR, and he is now owner and founding MD of Popcorn, a highly creative, solutions-based design agency in central London.

Popcorn works with many PR agencies and businesses, across corporate, consumer and healthcare, and has created successful design solutions for major brands and pr agencies such as Ketchum, H&K, and Woolworths.
Help With
• Creative design solutions
• Cross-campaign design identity
• Creative visualisation
• Website design
• Online viral soultions
• Brand consistency
Pat McAteer
Tel: +44 (0) 161 962 9564
Address: 60 Tib street, Manchester, M4 1LG, England, UK
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